If you grew up in the Midwest you’ve probably heard the catchy jingle for “Stanley Steemer, the Carpet Cleaner.” But I bet you’ve never heard it sung operatically, or with some bebop or thrash. Now you can do that — all in one three-minute video featuring University of Cincinnati musical theater grad Mia Gentile, a 2011 grad of the College-Conservatory of Music. Local audiences know her for several amusing turns in incarnations of The Marvelous Wonderettes at Ensemble Theatre Cincinnati and the sold-out (and revived) production of next to normal, but trust me, this girl is bound for glory. People who’ve never heard of her or the carpet cleaning company are tuning in now by the thousands, thanks to a YouTube video, cleverly titled “The Stanley Steemer Variations (by Mia).” Gentile generated with local musician and producer Roger Klug. Julie Spangler, a professional pianist and musical theater instructor at CCM, introduced Klug and Gentile, who wanted to produce a voiceover demo of the various musical styles she could reproduce (which appears to be limitless). Klug convinced her to translate her vocal performances into a video, which they shot in one day over the summer. “It was a total collaboration,” Klug tells me. “We talked about what each character would look like, she did the makeup and hair, I shot and edited the thing. We completely did it for no other reason than ‘just for the fun of it.’” It was shot at the local studio Mental Giant with Klug using a Sony Handycam. Well, that it was — it’s apparent from watching. But everyone is getting in on the fun, and the video has taken off virally on YouTube. When Klug contacted me on Monday morning, it had had 40,000 hits in just a few days. By midnight the piece had exploded, exceeding 100,000 hits. He and Gentile have created a blog site to support it: http://miavideo.wordpress.com. Even better, the Stanley Steemer people have picked it up, hyping it on their Facebook page, which has led to a suspicion that the whole thing is a clever marketing ploy. “Another faction thinks Stanley Steemer owes us a big check,” Klug jokes, “which I'm inclined to agree with!” It’s spread to an international audience now, dare I say “picking up steam” with a mention and a link in the U.K. edition of The Huffington Post. Before this winds up, Gentile will need her own 1-800 number!

The weekends around Thanksgiving tend to offer fewer theater opportunities than most since lots of companies are readying holiday productions that open near the end of the month. (In fact, from Nov. 28 to 30, eight shows will open!) But that doesn't mean you should look elsewhere for entertainment.First and foremost is Street Scene at UC's College-Conservatory of Music, the kick-off of a year-long celebration of works by Kurt Weill. It's a dramatic American opera in two acts, a story set in a mid-century Manhattan neighborhood. It's a massive undertaking involving hundreds of students from several CCM departments; Steven Goldstein is directing, and the performances will be musically conducted by Mark Gibson. The opera is based on Elmer Rice's Pulitzer Prize-winning drama; it's sometimes compared to Porgy & Bess, presenting a wide range of multi-ethnic characters and two intertwined love stories. Performances are Friday and Saturday at 8 p.m. and Sunday at 2 p.m. Tickets ($17-$30): 513-556-4183.A feisty young theater company, Untethered Theatre, is producing a dark comedy, John Patrick Shanley's Savage in Limbo in a storefront theater on Ludlow Avenue, Clifton Performance Theater. The performers are young and the characters they portray are young adults who haven't yet taken hold of life. The venue is intimate, recreating a bar where the characters gather, and the audience sits amidst the action. Tickets ($15): 513-938-0599. If you show up at 7:55 p.m. you might get lucky and score a rush seat for $5.Two community theaters are wrapping up productions of classics that ought to be worth seeing: Cincinnati Music Theatre is presenting Stephen Sondheim and George Furth's Tony Award-winning musical from 1970, Company, at the Aronoff Center's Jarson-Kaplan Theatre. Tickets: ($20-$22): 513-621-2787 … And Footlighters' is finishing up a run of Thornton Wilder's 1938 Pulitzer Prize winning play, Our Town, at the Stained Glass Theatre in Newport. Tickets ($20): 859-652-3849.Finally, if you want an evening of great music with a bit of true life biography, check out Hank Williams: Lost Highway, at the Cincinnati Playhouse. This one runs through the holidays, but tickets will be hard to come by in December, so this would be a perfect weekend to take in a performance of two dozen songs by the guy who blended the Blues with "Hillbilly" tunes and more or less created Country Western music in the early 1950s. You'll know lots of the tunes. Tickets: 513-421-3888.

You'll have to pick and choose this weekend because there's so much theater onstage. In addition to our professional theaters, it's worth checking out production at universities: Tonight through Sunday, CCM's esteemed musical theater program is offering the cult favorite Chess, with music by ABBA's Björn Ulvaeus and Benny Andersson. The story is set in Bangkok and Budapest during a mid-1970s world chess championship — and it's driven by gamesmanship between nations, between lovers and, of course, between chess players. I saw the opening on Thursday, and it's a BIG show with a gigantic cast. Several leading roles are double cast (with more juniors than seniors, in fact, which bodes well for CCM productions for this season and next). In particular, Matthew Paul Hill, playing the Russian grand master Anatoly, lifted the roof of Corbett Auditorium with his powerful baritone voice singing the stirring "Anthem," the Act 1 finale. Tickets ($30) Box office: 513-556-4183. At Northern Kentucky University you'll a production of Royal Gambit by German playwright Hermann Gressieker (translated into English in the late 1950s). The subject is King Henry VIII and his six wives, and this looks to be a beautifully costumed show, featuring senior Seth Wallen in the leading role. Tickets ($14). Box office: 859-572-5464. Neil Simon's funny and endearing Brighton Beach Memoirs is onstage at the Cincinnati Playhouse. I gave it a Critic's Pick (review here), and I'm sure audiences will love this sweet portrait of growing up in Brooklyn in the 1930s, where a loving but fractious family copes with hard times. It's told from the perspective of  Eugene, a precocious adolescent (he's really Simon as a 15-year-old), who takes notes on his family's behavior. Well acted and beautifully staged. Box office: 513-421-3888l. My schedule hasn't permitted me to see several shows that are getting good notices, including recognition from the folks evaluating productions for the League of Cincinnati Theatres. I'm catching up this evening with Cincinnati Shakespeare Company, which is offering two shows this month. Romeo & Juliet is its mainstage show, and Sara Clark is getting high marks for her portrait of romantic but tragic young love. Brian Phillips' staging picked up an LCT nod, and the show received an overall recommendation from LCT. On the evenings when R&J is not onstage, there's another Shakespeare work for thrill seekers, specially selected and staged for the Halloween season: the bloody, gory tale of revenge, Titus Andronicus. Veteran actor Nick Rose plays a crazed Roman general, and just about everyone I've heard from says his performance is memorable. (It earned him an LCT nomination, too.) Box office: 513-381-2273. This weekend is the final one for Mrs. Mannerly at Ensemble Theatre. When Harper Lee reviewed this one for CityBeat (review here), she gave it a Critic's Pick, and I agree wholeheartedly. (LCT named it a recommended production, too.) CEA Hall of Fame actress Dale Hodges is great fun to watch as a strict etiquette teacher in 1967, and Raymond McAnally plays all the other characters — a bunch of kids who are learning how to behave in a "mannerly" way. It's funny from start to finish, but there's a heart-warming message within the story. Definitely worth seeing. Box office: 513-421-3555. At Clifton Performance Theatre, Clifton Players are staging A Bright New Boise, which also picked up an LCT recommendation. I haven't seen it, but the show won an Obie Award (that's for outstanding off-Broadway plays) in 2011, and it has a strong cast. This is a newish venue that's specializing in "storefront theater." Should be worth supporting. Tickets ($20): 513-861-7469. 

You have no excuse for complaining that there's not enough theater in the days ahead. In fact, you'll have a hard time fitting it all in. Ensemble Theatre Cincinnati's regional premiere of Mrs. Mannerly opened a few days ago: It's a comedy about growing up in small-town Ohio under the watchful (perhaps oppressive) eye of a strict etiquette teacher. Jeffrey Hatcher's play (largely based on his own experience in 1967) features one of Cincinnati's best actresses, Dale Hodges, in the title role. And the production has been staged by Ed Stern, recently retired after 20 years as producing artistic director at the Cincinnati Playhouse. Box Office: 513-421-3555. Cincinnati Shakespeare is producing Shakespeare's romantic tragedy Romeo & Juliet, featuring a pair of actors — Sara Clark and Ian Bond — who had great chemistry in recent productions of Pride & Prejudice and Sense & Sensibility. They will bring new life a familiar work, I'm sure. The production opens Friday; bear in mind that Cincy Shakes has been selling out its productions this season, so catching this one before it catches on with the larger audience might be a good idea. Box Office: 513-381-2273 x1. For entertainment of an entirely different stripe, I suggest you check out The Beggar's Carnivale on Friday and Saturday evenings (9 p.m.) at Know Theatre. This variety show has been described as "Cirque du Soleil on a whiskey bender." It includes elements of traiditonal circus arts, gypsy folk and Rock & Roll. You'll witness a fast-paced spectacle with several acts linked by interludes in the style of silent film. There's live music, too, by their house band The Royal We and the Carnivale's personal DJ. Sounds like an evening of unusual entertainment. Box Office: 513-300-5669. For the stay-at-homes, you might sample Lost in Yonkers on WVXU's broadcast of L.A. Theatre Works, Saturday evening at 8 p.m. on FM 91.7. This great nostalgic play by Neil Simon is part of an autobiographical trilogy; the Cincinnati Playhouse is producing Brighton Beach Memoirs, another from this set, a few weeks from now. On Sunday evening at 8 p.m. WVXU will air The Moth, a collection of monologues by everyday people, sharing anecdotes of things that actually happened to them. It's the inspiration for our local company True Theatre, which opens its third season on Monday evening (7:30 p.m.) with trueLearning at Know Theatre. Finally, to keep you occupied next week, CCM Drama is offering a week of free, unticketed readings of gay-themed plays. On Monday it's Larry Kramer's The Normal Heart (1985); Tuesday and Wednesday offer Tony Kushner's 1993 award-winning Angels in America, Part 1: Millennium Approaches and Part 2: Perestroika. Thursday evening it's Stephen Karam's Sons of the Prophet (2011). All readings are at 7 p.m. in the Corbett Center's Room 4755 at the University of Cincinnati. On Friday evening, Dr. Richard Coons will moderate a conversation about "Storytellers, History Makers and Revolutionaries: The LGBT Story." A clinical psychologist, Coons is a CCM Drama grad; in 1998 and 1999 he played the central role of Prior Walter in CCM's local premiere of Kushner's Angels in America. (Also free, this event will be in Patricia Corbett Theatre on the UC campus.) 

Your best bet for theater this weekend, based on several enthusiastic recommendations, seems to be Daniel Beaty's one-man performance at the Cincinnati Playhouse in Through the Night. Harper Lee gave it a Critic's Pick in her CityBeat review this week, and the League of Cincinnati Theatres panel described Beaty as a "brilliant showman and interpreter” whose “beautifully and powerfully acted” performance “weaved in, out and through real people — multifaceted people.” The show was praised as “moving and full of hope — an evening of pure joy, celebration and a mournful reminder as well.” Through the Night “shatters the stereotypes of the ‘African American’ plight and shows beautifully that these predicaments and life choices are ‘human’ ones." I caught a performance this week and found Beaty's ability to shift from character to character quite astonishing — he plays six men and boys, as well as numerous other figures in their lives, each well defined and believable. It's a tour de force performance in the Shelterhouse, presented simply with some projected images and nothing more, not even costume changes. Box office: 513-421-3888. College theater has good choices for you at both UC's College-Conservatory of Music and Northern Kentucky University. Each is presenting a classic, although from very different eras. NKU continues its run of You Can't Take It With You (through Sunday), a classic comedy by George S. Kaufman and Moss Hart that won a Pulitzer Prize back in 1937. It's about a wacky family that marches to the beat of several different drummers and how their "normal" daughter and her boyfriend (the product of truly straitlaced parents) try to figure out how to make a relationship work in the midst of a lot of craziness. At CCM there's another form of craziness in Michael Burnham's staging of Shakespeare's A Midsummer Night's Dream, a tale of mistaken lovers and magical transformations. In both cases, there's a happy ending and most of the right people end up with suitable partners. Both shows are sure to offer offer a lot of laughs, as well as plenty of opportunities for young actors to take on entertaining roles. Either show should make for a fun outing that doesn't require much serious thought. CCM Box Office: 513-556-4183; NKU Box Office: 859-572-5464. Finally, on Sunday night at 7:30 p.m. you have a very special opportunity to see a brand-new musical as a work-in-progress at the Carnegie Center in Covington. It's a one-night-only presentation of The Sandman, a creepy musical created by Cincinnati native and Cirque du Soleil maestro Richard Oberacker and his creative partner Robert Taylor. Using a wildly imaginative story by E.T.A. Hoffmann (the guy who wrote the wildly imaginative story of battling mice and toys coming to life that became The Nutcracker), Oberacker and Taylor have crafted a show that's getting a workshop locally with some serious star power. Narrated by Van Ackerman (who turned in a great performance as the Man in the Chair in CMT's recent production of The Drowsy Chaperone), the performance will feature Tony nominee (and early CCM grad) Pamela Myers, always watchable Bruce Cromer (fresh off his powerful turn as Atticus Finch in To Kill a Mockingbird at Cincy Shakes), Charlie Clark and Sara Mackie. While it's a "reading," it will have sound effects and some slide projections to set the eerie scene. You can call 859-957-1940 for tickets, or order them online at www.thecarnegie.com. General admission is $25 (theater professionals and students can get in for $15). Sounds like a don't miss event.