Why associate a homicide with an apparently unrelated business? A recent Enquirer story said an Over-the-Rhine shooting was "a block south of Findlay Market." The headline said it was "near Findlay Market." Nothing in the story said or indicated the victim or shooter had anything to do with Findlay Market except proximity. Would The Enquirer say "a block south of P&G" in a story that doesn't tie a homicide to the corporation? Not likely.