What should I be doing instead of this?
by Mike Breen 02.23.2012
Posted In: Local Music, Music News, Live Music, Music Video at 02:58 PM | Permalink | Comments (0)

The Seedy Seeds' SXSW Send-Off

Indie trio, promo group and tech company host happy-hour event today at Mainstay

Greater Cincinnati has an exceptionally large contingency headed to Austin, Tex., in a few weeks for the big music industry showcase/conference South By Southwest. As in the past, CityBeat will have troops on the ground covering everything Cincinnati at SXSW, with regular dispatches and more. But before any vans/RVs/tourbusses leave the driveway and start heading south, there are a few send-off events involving our local SXSW reps, beginning this evening with a special happy-hour party featuring music by The Seedy Seeds. The fun starts at 5:30 p.m. at downtown's Mainstay and runs until 8 p.m. (Hang around afterwards to catch two of Cincinnati's more eclectic DJs, DJ Empirical and KFrey, at 10 p.m., as they spin for the club's Turntable Thursday night). There is a $10 cover/donation for the SxCincy gathering.The Seedy Seeds are, unsurprisingly, playing the festival again this year, but today's happy-hour event will help introduce many locals to another entity heading to SXSW. The sponsors of the happy hour, technology-focused "venture development organization" CincyTech, will be in Texas and helping out fellow Cincinnatians by securing space in downtown Austin they've dubbed @SxCincy Haus, designed "for members of the Cincinnati community to recharge themselves and their devices" and "hang out, get some work done or just rest up." CincyTech is also hosting chats each day at 4 p.m., featuring different topics and guests from Cincinnati. The tech company is also presenting a party at SXSW with Cincinnati beer and chili, plus "the opportunity to mingle with Cincy's consumer branding and marketing experts." CincyTech representatives will be on hand at Mainstay tonight to explain everything. The All Night Party licensing/promo group is co-sponsoring today's happy hour and also going to Austin, hosting its first-ever showcase at SXSW. More details to come. ANP, CincyTech and The Seedy Seeds are just three local groups (musical or otherwise) heading to the festival. Stay tuned to our blogs for updates and news on who's going and other "bon voyage" parties/benefits in Greater Cincinnati leading up to their departure. The Seedy Seeds unveiled another excellent music video earlier this month. Check out the playfully animated clip for "Telephone the Constrictor":